Three Taiwanese pizza brands worth a bite
Forget the international pizza behemoths: Grab a slice at one of these budget-friendly local chains instead
Taiwanese diners are no strangers to big-name international pizza chains. As of 2023, Pizza Hut had 311 locations across the island, while Domino’s reported over 190 stores back in 2021.
But here’s something you might not know: Taiwan has its own homegrown pizza chains too.
When it comes to affordability and flavor, the following three Taiwanese chains deliver solid bang for your buck — giving the gourmet joints and global brands peppered around town a run for their money.
#1: Pizza Rock
Boldly American-themed pizzeria delivers decent pies and beer
Like pepperoni slices on a cheese-and-tomato base, Pizza Rock’s eight Greater Taipei branches are evenly scattered across the central city area — from Xindian District in the south to Zhongshan District in the north. (The chain has 30 locations nationwide, according to its website.)
The menu features oven-baked thin-crust pizzas in two sizes: 8-inch pies run from NT$190 to NT$250, while the larger 12-inch options range from NT$269 to NT$440.
Pizza names and ingredients are clearly listed in English, making ordering a breeze. When This Is Taipei visited the branch in Yonghe District in May 2025, the staff introduced the menu in confident, fluent English.
In terms of taste, Pizza Rock’s pies tend to be more sweet than salty, and offer a satisfying bite.
Alongside standard sodas and coffees, the drinks menu includes solid Taiwan-made ales from Taichung City’s Three Giants Brewing Company — around NT$170 a bottle — as well as 650 ml bottles of Heineken for about NT$140, for instance.
With American rock ‘n’ roll artwork on the walls and classic guitar anthems riffing at a lively but comfortable volume, Pizza Rock truly lives up to its namesake — all while serving up solid pizza at a very reasonable price. Rock on, guys!
#2: Napoli Pizza
Bombastic toppings raise a smile but your Italian friends might want to sit this one out
Despite its English name, Napoli Pizza is arguably the most Taiwanese of the chains on this list. With over 40 locations across Greater Taipei, its menu clearly strikes a chord with local tastes, though not necessarily foreign ones.
The brand offers a broad selection that includes chicken buckets, rice bakes, and fried food platters, alongside its thicker-crust pizzas — some of which feature questionable seafood flavors in English. (Anyone fancy trying the “Mediterranean Fisherman”?)
Aside from the “mini” pizzas sold at NT$90 each, prices for small or large pies range from around NT$290 to NT$390 — though frequent special-offer promotions mean you could fill your stomach for less.
While the taste and texture of Napoli’s Pizza might make a true-born Neapolitan weep, the brand makes up for its flagrant rejection of Italian culinary tradition by sometimes promoting limited-edition pizzas with outlandish toppings.
These often integrate — with questionable success — Chinese flavors into the cheese-and-tomato pie, such as Laoganma black bean sauce in 2022 or spicy mapo tofu in 2024. (Pizza Hut does this too, garnering media attention in the process.)
So if you fancy chomping down on creative but improbable pizza flavors or taking advantage of meal deals (six-piece chicken bucket meal and three cans of beer for NT$390, for instance), then Napoli Pizza could be a fun once-in-a-Taiwan-time experience.
#3: Maryjane Pizza
Two locations near NTU and NTNU serve more authentic slices at competitive prices
Compared to Pizza Rock and Napoli Pizza, Maryjane Pizza is far smaller in terms of market presence. But it deserves an honorable mention thanks to its strategic locations near National Taiwan University (NTU) and National Taiwan Normal University (NTNU), where a sizable foreign student population keeps the ovens busy.
Maryjane’s 12-inch thin-crust pizzas are priced from around NT$240 to NT$380, with an easy-to-navigate menu that offers plenty of English. (If your Chinese still isn’t quite there yet, the staff will have no trouble taking your order in English.) A small selection of salads and pastas is also available.
There are plenty of vegetarian options, and we’d recommend ordering simpler toppings that are less likely to get soggy on the thinner base, which sometimes struggles to support heavier flavorings.
The decor has a simple, modern feel and the space is comfortably lit. You’ll feel at ease here with classmates, on a date, or even dining by yourself.
It ain’t gourmet pizza, but if — like many — you’re hungry after a hard day’s study at NTNU’s Mandarin Training Center, then a few slices at Maryjane Pizza could be the perfect way to wind down or kick off a night out with friends.
In conclusion...
Next time a pizza craving hits, skip the usual suspects. These local favorites may not be Michelin-starred, but they’ll give you a real taste of Taiwan’s take on pizza.
